Groove 11 is a brand experience agency. We have an unshakable belief in the power of meaningful, sustainable brand relationships. To develop these, we architect conversations that create unforgettable emotional experiences, inspiring audiences to feel, learn, do, or be.
Expertise
Making connections that build brand and encourage loyalty requires a genuine knowledge of, and authentic relationship with, your customers. It's a process: clarifying promises, building business value, creating unforgettable experiences, and gathering actionable analytics. Groove has developed several practices that help clients do all of these, thereby building meaningful, sustainable relationships.
Rapid Response
In a perfect world, every engagement starts with the brand. But we don't live in a perfect world. You often need rapid response: one problem, one quick solution. It could be a focus group, a video, a website, or a direct mail piece. We get it and can help by providing awesome creative, fast. Learn More »
Brand EssentialsPRACTICE 1
Your brand is more than a logo and a tagline. It's a promise. A personal and collective relationship with customers. Groove's brand design methodology and workshops help clients answer critical brand questions: Who am I? What do I do? Why should anyone care? Learn More »
InsightsPRACTICE 2
Once the brand is defined, customers need to believe it. We help you assess "who cares" and how many connections are required to move customers from awareness of your promise to loyal advocacy of it. Groove's business intelligence practice maps opportunities, assesses risk/reward, and measures effectiveness throughout the process. Learn More »
ArchitecturePRACTICE 3
Unforgettable experiences take many forms. Each depends on how, where, when, and why customers have them. Groove has expertise across the four most influential types of architectures: virtual, immersive events, social, and real world. Our creative approach builds synergies within and across these, and helps clients overcome bottlenecks to build meaningful, sustainable relationships. Learn More »
ImpactPRACTICE 4
Today there are so many places to reach and touch consumers, it's important to understand the effectiveness of each and how they work together. That requires an ROI that's real, actionable, and visually dynamic so that it drives business success. Groove helps to uncover specific insights and metrics related to your brand or individual campaigns. Our innovative InfoMotor™ platform provides end-to-end data visualization and work flow management to provide real-time insights, allow a flexible approach, and reveal the true impact of your efforts. Learn More »
Contact Groove 11 to Get into It. We're ready to help you build a meaningful brand story.